Teaching & Speaking

Translating research and business experience into practical learning.

Teaching Areas

  • Strategic Marketing
  • Sales Strategy & Tactics
  • Sales Management
  • Social Selling
  • Consultative Selling
  • Business Economics
  • Technology Project Management
  • Innovation Management
  • AI in Business & Marketing
  • Digital Marketing
  • Entrepreneurship
Saulius Kromalcas lecturing

Recognition

Favourite Lecturer — 2026

SMK College, Kaunas

Student recognition in Marketing, Communication and Arts.

Teacher of the Year — 2020/2021

MiniBoss Business School

Diploma of Excellence recognising teaching and successful organisation and delivery of business education activities.

International Experience

  • Germany
    • Jade University of Applied Sciences — Erasmus+ teaching mobility
    • Erasmus for Young Entrepreneurs
  • Belgium
    • PXL University of Applied Sciences and Arts — Guest lecturer mobility, 2025
  • Portugal
    • University of Coimbra — Blended Intensive Programme, lecturer and mentor, 2025
  • Latvia
    • AMIC Latvia SIA — Erasmus+ traineeship
Saulius Kromalcas speaking on a professional panel

Selected Academic Activity

2026Türkiye

16th International Mardin Artuklu Scientific Researches Conference

Digital Identity Construction Through Personal Branding on Social Media

Oral presenter

Mentoring

Mentoring experience with entrepreneurs, startups, students, young entrepreneurs, hackathon teams and international project participants.

  • Tech-Champ Hackathon — Mentor, 2026

    Mentoring MedTech and DigITech teams in business idea development, market positioning and commercialisation pathways.

    Tech-Park Kaunas
  • HEI-TRAIN — Mentor, 2026

    Mentoring student and startup teams within the HEI-TRAIN entrepreneurship and innovation programme.

  • BSI_4WOMEN — Mentor, 2024

    Mentoring women entrepreneurs in business development and market entry.